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This series of blog posts recounts topics drawn from the Pet Professional Guild Radio Show, featuring Linda Michaels (2).

What are some of the benefits of using Positive Reinforcement (+R)?

Answer: The benefits of using Positive Reinforcement training with our companion animals are pretty much the opposite of the drawbacks of using aversive punishment.



Goodness, today, all progressive zoos and wild animal parks use management and positive reinforcement ONLY even with large and potentially dangerous animals. 

Surely, we can train our pet dogs without the use of aversive punishment, whatever the task. There is no excuse. There is no rationale. There is no reason that justifies punishing our beloved dogs, anymore than we would intentionally inflict harm on captive zoo animals… or a child.

One of my “personal favorite benefits” derived from engaging in strictly Positive Reinforcement interactions is that they commonly trigger both a hormonal and neurotransmitter release of “feel good” oxytocin, dopamine, serotonin and endorphin cascades of “happy chemicals” for both the dog AND the handler. Ok, how wonderful is that!

Ghepardo in primo piano

Of primary importance and not to be discounted is the value of an Enhanced Relationship the pet parent nurtures with their dog – which is after all, what most pet parents are seeking. Using Positive Reinforcement, instead of instilling fear and potentiating aggression, we nurture and develop social skills and confidence. Happy dog, happy pet parent!

In addition, +R/Positive Reinforcement is Safer, and generally more Effective and more Reliable, significantly so when taught with good technique. Positive Reinforcement training is also EASIER for pet parents to learn. It never requires the pet parent to hurt their dog psychologically or physically — so there is no cause to feel guilty…only joy!

Zoo Trainer Q & A:

Linda Michaels: Because the progressive zoos use only management and positive reinforcement, for their very large and even potentially dangerous animals, why do you think that people use shock collars and dominance training with pet dogs?

Zoo Trainer: That I couldn’t tell you. — And that allows us to build a really good relationship with them. All of our relationships are trust-based. So we’re not introducing anger or fear into a situation, which is where you can get a lot of aggression from. And at the end of the day, that is a jaguar, she’s not going to do anything she doesn’t want to do. So if I’ve done my job and created a good relationship with her, and developed a really good rapport…

Linda Michaels: I train wolfdogs, too, strictly with positive reinforcement.

Zoo Trainer: Yeah, the thing that I particularly appreciate about positive reinforcement is that when you bring punishment into a situation you are also bringing in fear and anger. And when you have those two emotions in a situation, it’s already going to be negatively charged. And that is what can lead to an aggressive situation.

Linda Michaels: It can cause aggression.

Zoo Trainer: Yes.

Linda Michaels: Thank you

Zoo Trainer: With positive reinforcement, it allows us to sort of remove those from the situation and work from a place of trust with the animal.

Linda Michaels: That’s so great that you use all positive reinforcement and management. Thank you.

Animal Park Trainer: Yeah, positive reinforcement is really the most successful way to address behavior. —  What it boils down to in training is you reward what you want and ignore what you don’t want. — Yes, in training, again, it’s true for absolutely everything. — Again, whether it is an elephant right here that has a lot more potential of physical harm than a wallaby, the principles are still there.

Related Articles:
Part 1 PPG Radio Blog: Puppy Come — Or I’ll Shock You???
Training Your Wolfdog with Positive Reinforcement
Pet Parenting Part 1

Linda Michaels, “Dog Psychologist,” M.A./Psychology and Victoria Stilwell-licensed Del Mar dog trainer and speaker may be reached at 858.259.WOOF (9663) or by email:  for private obedience instruction and behavioral consultations near Del Mar and the San Diego Coast. Please visit us at  All rights reserved.


Linda Michaels, M.A. Psychology, Del Mar Dog Training, serves clients in Del Mar and San Diego County from La Jolla to Carlsbad, plus Rancho Santa Fe, Hollywood, and Beverly Hills. Linda Michaels was recently rated one of the top ten dog trainers in the United States, by Top Ten Magazine. Linda has a master’s degree in Experimental Psychology (Hons), and is the creator of the Hierarchy of Dog Needs™ (HDN). She focuses on the psychological aspects of dog behavior that often mirror human psychological conditions, such as: fear, separation/attachment disorders, and aggression toward humans and other dogs. She also teaches private, customized basic manners/obedience lessons for dogs of all ages and every breed.

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